Featured Article
15 Things I Learned By Watching Every Oscar-Winning Best Picture Film
by Rick Alcantara 1. Tom Hanks is the modern-day equivalent of Jimmy Stewart. Almost everything he touches turns to gold, including Forrest Gump (1995 Best Picture winner). 2. Hollywood was far from politically correct in the 30’s – from Cimarron’s overtly racist portrayals of Native Americans and African Americans to The Broadway Melody’s mocking of
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Recent Posts
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- 15 Things I Learned By Watching Every Oscar-Winning Best Picture Film
- 10 Things We Learned from the 2014 World Cup (so far)
- SEC Blesses Social Media
- Are You Targeting the Right Audience with the Wrong Message?
- How to Send a Message to All Your LinkedIn Contacts
- You Can Outsource Your Social Media
- A New Way to Rate Customer Experience
What We Do
We’re a public relations, social media, and Internet communications agency with a passion. A passion to help you grow, communicate your message, enhance your brand and more. We focus on strategic, holistic and measurable communication that helps you save money, generate revenue, and engage audiences. Here is just a sampling of how we can help you:
- Create a social media campaign
- Design a website
- Write a communication plan
- Measure employee satisfaction
- Publish your electronic newsletter
- Promote change
- Conduct surveys, focus groups, and interviews
- Author crisis communication plan
For more information, visit www.tarapr.com or call 856.740.0312.
Hire Us to Speak
Rick Alcantara, our founder, is a dynamic, experienced presenter who engages audiences in lively discussions on social media, public relations, Internet, and employee communication. His regional and national engagements have included:
- Project Management Institute
- American Society of Civil Engineers
- International Association of Business Communicators
- Public Relations Society of America
- Delaware Valley Human Resource Partnership
- Sales & Marketing Executives
- Union League of Philadelphia
- Center City Proprietors Association
- Buck’s County Women’s Business Forum
For more details see Rick's speaker profile, visit our events calendar or call 856.740.0312
Awards
Pepperpot Award - Philadelphia Chapter of the Public Relations Society of America (2008, 2006, 2005, 2003, 2001)
Marcom Awards (2) (2007)
WebAward (2007)
Public Affairs Award - New Jersey State League of Municipalities (2007, 2006, 2005)
Anthony J. Fulginiti Award for outstanding contributions to public relations education from the Philadelphia Chapter of the Public Relations Society of America (1999)
Maxine Elkin Award for excellence in Public Relations from the Philadelphia Chapter of the Public Relations Society of America (1997)
Social Media
SEC Blesses Social Media
On Tuesday, the SEC announced that companies can use social media to broadcast what the Wall St. Journal calls “market-moving corporate news”. The ruling, according to the paper, said that “postings on sites such as Facebook and Twitter are just as good as news releases and company websites as long as the companies have told
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How to Send a Message to All Your LinkedIn Contacts
LinkedIn hates spam as much as you do. That’s why they made it impossible for you to send a single bulk message to all of your contacts. However you can use the program’s tag function to accomplish the same task. Here’s how.
You Can Outsource Your Social Media
In a recent blog post, Eric Schwartzman said that companies that outsource their voice are outsourcing their integrity. In the ideal world that might be true, but companies lacking internal resources can benefit greatly by hiring a firm to communicate on their behalf.
10 Things We Learned from the 2014 World Cup (so far) 1. Tiki-taka is dead. 2. Vampires apparently have no place in the beautiful game. 3. The magic spray can cure any injury except the one to your national pride. 4. Brazil is no longer invincible at home. 5. James Rodriguez is one of the new faces of international soccer. 6. The flop has become an
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15 Things I Learned By Watching Every Oscar-Winning Best Picture Film by Rick Alcantara 1. Tom Hanks is the modern-day equivalent of Jimmy Stewart. Almost everything he touches turns to gold, including Forrest Gump (1995 Best Picture winner). 2. Hollywood was far from politically correct in the 30’s – from Cimarron’s overtly racist portrayals of Native Americans and African Americans to The Broadway Melody’s mocking of
[continue reading…]